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Children and Television

1.What is the time per day that a TV is on in an average U.S. home?
a. 7 hours, 40 minutes   b. 2 hours   c.    3 hours, 20 minutes d. 5 hours

2. What percentage of children, ages six to seventeen, have TV's in their bedrooms?

a. 60 percent   b. 53 percent c. 35 percent   d. 22 percent

3.What percentage of kids say the TV is usually on during meals?
a. 65 percent   b. 58 percent c. 40 percent   d. 27 percent 

4.How much TV does the average child watch each week?
a. 32 hours   b. 28 hours   c. 17 hours   d. 12 hours

5.How much TV does the average American 1-year-old watch each week?
a. 3 hours   b. 45 minutes   c. 4 hours, 30 minutes   d. 6 hours

6.How many hours per year does the average American youth spend watching TV?
a. 1,023 hours   b. 412 hours   c. 900 hours   d. 659 hours

7.How many hours per year does the average American youth spend in school?
a. 1,023 hours   b. 412 hours   c. 900 hours   d. 659 hours

8. How many TV commercials does the average child see in a year?
a. 30,000  b. 20,000   c. 10,000   d. 5,000

9. What percentage of Saturday morning TV ads is for sugary cereals, candy bars, salty canned foods, fatty foods and other junk food?
a. 90 percent   b. 75 percent   c. 60 percent   d. 45 percent

10. How much of their own money do children spend each year?
a. $486 million   b. $28 billion  c. $1 billion d. $14 million

11. How much of their parents' spending do children influence each year?
a. $44 billion   b. $200 billion   c. $600 billion   d. $1 billion

12. What percentage of Amercians would like to make children's television program "commercial free"?
a. 85percent   b. 70 percent   c. 55percent   d. 40 percent

13. In 1999, what percentage considered PBS the best for children's programming?
a. 76 percent   b. 61 percent   c. 44 percent   d. 32 percent

14. According to child development specialists, how old is the average child when he or she is able to understand that the purpose of advertising is to sell a product?
a. 2-3 years old   b. 4-5 years old  c. 6-8 years old d. 8-10 years old

15. What is the average number of acts of violence that a U.S. child sees by the end of elementary school?
a. 100,000   b. 75,000  c. 50,000 d. 25,000

16. What is the average number of murders a U.S. child sees on television by the end of elemtary school?
a. 8,000   b. 5,000  c. 2,000 d. 500

17. By the time a child turns eighteen years of age, how many murders will he or she have seen on television?
a. 40,000   b. 30,000  c. 20,000 d. 15,000

The Business of Television

18. What percentage of U.S. cable subscribers have a choice of cable companies?
a. 100 percent   b. 50 percent   c. 20 percent   d. 5 percent

19. There are more than two million corporations in the United States. What is the number of corporations that account more than half of all media revenues (including TV, radio, newspapers, book/magazines, films and CD's)?
a. 1,000    b. 500   c. 50    d. 5

20. What percentage of Americans believe that media companies are getting too big?
a. 70 percent    b. 60 percent    c. 50 percent    d. 40 percent

21. How many commercials are broadcast on U.S. TV networks each week?
a. 15,000    b. 6,000    c. 3,000    d. 1,000

22. In the 1990s, the number of households watching network television each season dropped by 20 percent. At the same time, revenues for prime-time advertising on network television were:
a. up 45 percent    b. up 15 percent    c. down 15 percent    d. down 45 percent

23. How much is spent on broadcast advertising each year?
a. $4 billion    b. $24 billion    c. $34 billion    d. $54 billion

24. How much does the average U.S. family of four pay for commercial television programming?
a. $1,000    b. $500    c. $100    d. $0

Public Broadcasting

25. What share of PBS national programming is produced by the top three stations (WBGH-TV Boston, WNET-TV New York and WETA-TV Washington DC)?
a. 80 percent   b. 60 percent  c. 40 percent d. 20 percent

26. What is the number of the 351 PBS member stations that do not produce any programs for the PBS National Program Service?
a. 300   b. 200  c. 100 d. 50

27. The typical PBS member station broadcasts how many hours of local programming in an average year?
a. 800   b. 400 c. 200 d. 100

28. For public broadcast services, citizens of Denmark spend $136 a year, Germany $95, United Kingdom $55, Canada $50, Italy $48, France $36, Australia $28, and Japan $18. How much do U.S. citizens pay each year?
a. $100    b. $50    c. $5    d. $1

29. How much does the average full power commercial broadcast station pay the government each year to use our public airwaves?
a. $2 million    b. $1 million    c. $100 thousand    d. $0

30. What percentage of Americans know that broadcasters get access to the airwaves for free?
a. 62 percent    b. 47 percent    c. 29 percent    d. 15 percent

31. What proportion of the public favors requiring commercial broadcasters to pay
five percent of their profits into a fund to support public broadcasting programming?
a. 99 percent    b. 79 percent    c. 29 percent    d. 9 percent